Academic positions
Since 2025 — Acting Professor (Vertretungsprofessorin), Hochschule Koblenz
2022–2025 — Senior International Lecturer, Hochschule Koblenz
2015–2022 — Visiting Associate Professor, Université Côte d’Azur
2011–2022 — Assistant / Associate Professor, University of Tunis
2004–2008 — Assistant Professor, ISET & ISSAT, University of Carthage

Education
PhD in Marketing (2011), Université Côte d’Azur / University of Tunis (highest honours)
Master of Science in Marketing (2003), University of Tunis
Master in Business Studies (1997), University of Carthage